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In January 2022, BlackRock founder and CEO Larry Fink defended the corporation's center on ESG investing, pushing back again "against accusations the asset supervisor was employing its heft and affect to guidance a politically appropriate or progressive agenda."[116] Fink reported the follow of ESG "is not really woke".[117] BlackRock's emphasis on ESG has drawn criticism as "both bowing to anti-business pursuits" or becoming "merely advertising and marketing".
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